David Puchalla

Independent Researcher · System Architect
Research affiliation: webOwie Research

David Puchalla conducts independent research within webOwie Research, a researcher-led independent research initiative focused on intelligence systems, AI-assisted research and digital information analysis. His current work connects Open Source Intelligence, Social Media Intelligence, Marketing Intelligence, AI-assisted research, intelligence orchestration, cybersecurity and local-first systems engineering.

Research identity

ORCID: 0009-0002-0223-0929
webOwie ORCID resolver: https://orcid.webowie.com
ResearchID: rid166406
webOwie ResearchID resolver: https://researchid.webowie.com
Research portal: https://research.webowie.com/
Identity verification: https://research.webowie.com/#identity
Current preprint DOI: 10.5281/zenodo.21967847
DOI status: Preprint record prepared · DOI reserved

Research areas

Open Source Intelligence (OSINT)
Social Media Intelligence (SOCMINT)
Marketing Intelligence
AI-assisted Research
Intelligence Orchestration
Human-AI Teaming
Digital Risk & Information Integrity
Cybersecurity & Digital Resilience
Local-first Artificial Intelligence
Research Automation
Secure Infrastructure
Systems Architecture

Research concepts and systems

DIBA — acquisition, evidence, provenance and source-quality architecture for digital research.
webOwie — reference implementation and research environment for intelligence-oriented workflows.
Silent Hunter — intelligence-first decision concept that prioritizes observation, evidence fusion, relevance and timing before communication.
Intelligence-to-Content — closed-loop model connecting acquisition, evidence, intelligence, decisioning, generation, activation and feedback.
The Orchestra — orchestration model coordinating specialized research, analysis and action components while preserving role boundaries.

Current research output

Von OSINT zu Marketing Intelligence

Full title: Von OSINT zu Marketing Intelligence: Entwurf und Forschungsagenda einer agentischen All-Source-Architektur für adaptive digitale Marktkommunikation am Beispiel webOwie/DIBA
Type: Preprint · Version 1.0
Date: 16 August 2026
Status: Preprint record prepared · DOI reserved
DOI: 10.5281/zenodo.21967847
License: CC BY 4.0

The manuscript formalizes the development from OSINT-assisted market research toward an adaptive Intelligence-to-Content architecture combining acquisition, provenance, intelligence fusion, probabilistic decisioning, feedback learning and integrated governance.

Selected qualifications and continuing education

AI Search Operating System, Semrush Academy, August 2026 — Verify credential
AI Visibility, Semrush Academy, August 2026 — Verify credential
Generative AI in Marketing, Semrush Academy, August 2026 — Verify credential
SEO Grundlagen (Deutsch), Semrush Academy, August 2026 — Verify credential
IP-Führerschein – Markenrecht, PROvendis GmbH, August 2026 — documented qualification
IP-Führerschein – Geschäftsgeheimnisgesetz (GeschGehG), PROvendis GmbH, August 2026 — documented qualification

These entries are presented as professional qualifications or continuing education, not as academic degrees.

Integrity note

This profile documents only affiliations, identifiers, research outputs and qualifications that can be represented by a source record or a webOwie-controlled organizational record. It does not claim academic, governmental or other institutional affiliations not independently supported by evidence.